Lean Startup

Lean Startup principles help us learn & validate what's worth building; What solves a real problem. I've been fortunate to help entrepreneurs & investors, validate products and features, before investing their time, money, and energy. I also work with product-development teams to help them participate in the experiments and validation, remove waste & impediments in their process, and automate test and deployment.

The Name "Lean Startup"

"Lean"

Lean as in lean manufacturing. (creation of value, removing waste, continual improvement) Misunderstood as cheap, frugal, shoestring, bootstrap, etc.

"Startup"

“A human institution designed to create new products and services under conditions of extreme uncertainty.” — Eric Ries, Author of the Lean Startup. The term is often misunderstood in this context as small, new, commercial, etc.

Principles

Entrepreneurs Are Everywhere
Entrepreneurship is Management
Validated Learning
Innovation Accounting
Build-Measure-Learn. Idea (Build), Code (Measure), and Data (Learn)

Resources

"Web 2.0 Expo SF 2010: Eric Ries, "The Lean Startup: Innovation Through Experimentation. ..." [A good brief video summary of Lean Startup from the founder. 15:23] https://www.youtube.com/watch?v=i65PaoTlVKg
The Lean Startup
https://en.wikipedia.org/wiki/Lean_startup
Steve Blank, Evidence-based Entrepreneurship, The Lean Startup Conference 2013 - 12/10/13, video 25:12, https://www.youtube.com/watch?v=zjvEanpktEo
Why the Lean Start-Up Changes Everything, by Steve Blank, Harvard Business Review, May 2013, https://hbr.org/2013/05/why-the-lean-start-up-changes-everything/ar/1
Lean Startup Case Studies per Lean Startup Machine, Inspiring 10-minute videos of people doing Lean Startup https://www.youtube.com/playlist?list=PLsgbYlsnsV9I0IOWmS0-SkkA5piktTaf5
The Lean Product Process from Dan Olsen's book
https://www.youtube.com/watch?v=_JKor36fZH8
Lean Analytics talk by Dan Olsen. He covers PirateMetrics / AARRR
https://www.youtube.com/watch?v=S5MGX_dQ6T8

Tools

27 Tools For Startup Product Managers To Build-Measure-Learn by Ben Aston, July 30, 2020
https://theproductmanager.com/general/tools-for-startup-product-managers-build-measure-learn/

Pirate Metrics - AARRR

Acquisition - You acquire the user. For a SaaS product, this usually means a sign up.
Activation - The user uses your product, indicating a good first visit.
Retention - The user continues to use your product, indicating they like your product.
Referral - The user likes your product so much he refers other new users.
Revenue - The user pays you. Yay!
More info...http://piratemetrics.com/

Glad to discuss and brainstorm solutions for you. kelley@sourcecell.com